In this series, three dynamic, female AESP Members share their journeys in the energy industry and give their insights and advice to other women wishing to succeed in the energy industry.

About Rosa

Rosa Cassidy, Vice President of Business Development, Franklin Energy

Rosa Cassidy is Vice President of Business Development at Franklin Energy. Before joining Franklin Energy, Rosa was Vice President of Business Development at TRC, where she produced substantial business growth. Prior to that, Rosa spent 25 years at Lockheed Martin taking on increasing leadership roles in both operations and business development. She served in multiple capacities, including Deputy Director of the Energy Services Group, Senior Manager for Eastern US Utility Services, and Senior Manager of Operations & Planning. During her tenure in those roles, she managed multiple teams delivering complex technical projects in the areas of energy efficiency, demand response, distributed energy resources, and energy storage. 

Ms. Cassidy graduated from The Catholic University of America with bachelor’s and master’s degrees in mechanical engineering. Over the past three years she has provided mentorship to senior engineering students participating in Catholic University’s Social Innovations Course – a one-year multidisciplinary class that requires students to work on a project using Agile Development and Design Thinking as techniques to design, build and potentially patent their product concept. 

AESP: Can you please describe your career journey in the energy industry?   

I began my career as a mechanical engineer conducting energy audits and facility modeling. As I progressed in my career, I took stretch assignments that allowed me to take on more responsibilities as engineer manager, program manager, and proposal manager. These experiences set the foundation for the evolution of my career over the years. 

AESP: What single piece of advice would you give to women early in their careers in order to be successful in this industry?  

If I were to give one single piece of advice to women early in their career it would be to seek opportunities outside their comfort zone. When I look back on my career, I can honestly say that the hardest and most challenging assignments were the ones that provided the most growth. 

AESP: Looking forward, what do you foresee as the biggest hurdle or challenge facing our industry? How do you recommend we overcome this hurdle?   

As the industry continues to evolve, we will need to make sure that we continue to attract and retain talent. We will need to prepare the workforce of the future and ensure that it is as diverse as the communities we serve. 

AESP: What fun fact about you can you share so we can get to know you a little better?   

Fun fact about me: As much as I love engineering and numbers, I truly enjoy writing (in Spanish!) .

Empecé mi carrera en ingeniería hace más de 25 años. Desde muy joven me interesó muchísimo el campo de la energía. A través de los años he podido ejercer no solo en ingeniería sino que en administración de proyectos y desarrollo de negocios. 

Algo que me llena de satisfacción es ver cómo este campo ha crecido y el impacto positivo que tiene en nuestras comunidades.