by AESP Member Contributor | Jul 20, 2026 | Canada, Customer Programs, Energy Efficiency, Marketing, United States
The commercial and industrial market for efficient greenhouse gas (GHG) emission-reducing products has evolved enormously. LED lighting came along, and the savings were so significant — often 90% over prior technology — that the benefits of improved quality and color...
by AESP Member Contributor | Jul 13, 2026 | Business Strategy, CARE, Customer Programs
Households, especially low- to moderate-income (LMI), across the United States increasingly struggle to pay their electric and gas utility bills, driving stress, forcing tradeoffs and sacrifices, and creating arrears and disconnection risks. Financial pressure is...
by AESP Member Contributor | May 5, 2026 | Customer Programs, Demand Flexibility
Utilities don’t need another reminder that load growth is accelerating. What’s changed are the options they have for responding. And vital to the success of many of these options is customer engagement. One option is Virtual Power Plants (VPPs). The DOE’s latest VPP...
by AESP Member Contributor | Dec 12, 2025 | CARE, Customer Programs, Marketing
Traditionally, household energy use has been viewed as a matter of personal or family choice. As an industry, when we design and deliver clean energy programs, we often assume that families use energy in roughly the same ways. As a result, we’ve paid relatively little...
by AESP Member Contributor | Jun 24, 2025 | AESP Leadership, CARE, Customer Programs
Every June, rainbow logos light up corporate websites and social media in a show of support for the LGBTQIA+ community. But beyond flags and hashtags, what does meaningful support look like? This question is especially relevant in industries like energy, where...
by AESP Member Contributor | Apr 2, 2025 | Customer Programs, Marketing, Sponsored content
Are you confident your customers know about valuable programs—like energy audits and rebates—that could help them save energy and money while planning home improvement projects? Unless they work for a utility themselves, the average customer is likely unaware of these...
